Select Sires welcomes Foss to communications team

Source: Farm Progress. The original article is posted here.

Select Sires welcomes Foss to communications team
Abby Foss has joined the Select Sires communications team in a part-time internship role. Upon her graduation from the University of Minnesota - Twin Cities in May with degrees in animal science and agricultural communications and marketing, Foss will join the team in a fulltime capacity. “Abby’s strong dairy industry background, coupled with her enthusiasm and passion for communications make her an ideal addition to our creative team,” said Leslie Maurice, director of communications at Select Sires Inc. “We’re excited to utilize Abby’s experience in videography and podcast production to help better connect with our farmer-owners.”

A native of Cambridge, Minnesota, Foss was extremely active in 4-H as well as Holstein and Brown Swiss breed associations, exhibiting animals at the local, state and national levels with great success. As an undergraduate, Foss has secured internships with Midwest Dairy and Isanti County 4-H. Focusing heavily on digital media, written communication and producer relations, Foss drafted farmer profile stories and created social media content targeting consumers and producers alike. A highlight of her time spent with Midwest Dairy was assisting with the Princess Kay of the Milky Way program where she ideated storyboards, shot, and produced the Princess Kay coronation video.

Foss has honed several valuable communications skills from her experiences that provide her with a solid foundation to create promotional content for the Select Sires federation and the cooperative’s farmer-owners.

Based in Plain City, Ohio, Select Sires Inc. is committed to enhancing the productivity and profitability of dairy and beef producers. Highly fertile semen and genetic consultation are provided by three farmer-owned and -controlled cooperatives domestically, while World Wide Sires Ltd. delivers international service. As the industry leader, Select Sires Inc. supplies farmers and ranchers with the world's best genetics, services and programs.

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