Elanco Animal Health, Cattler establish data service agreement

Source: Farm Progress. The original article is posted here.

Elanco Animal Health, Cattler establish data service agreement
Elanco Animal Health and Cattler Corporation have entered into an agreement to provide their shared customers with data from Cattler's platform and access to Elanco’s trusted data services, including but not limited to Elanco’s Benchmark and Experior (lubabegron) data services. The agreement allows for the delivery of continuous data to help cattle feeders optimize their practices, paving the way for more innovative and integrated tools and solutions.

Cattler is an ag-tech software company that provides comprehensive cattle management solutions to global producers. Their mobile and desktop software platform allows producers to seamlessly aggregate their data and tasks all into one system.

“We’re excited to begin this partnership with Cattler,” says Michael Genho, EKS executive director for Elanco. “Their innovative platform will give more global producers access to Elanco’s robust portfolio of data services and products. This partnership will allow us to serve our customers better and enhance the producer experience when it comes to comprehensive cattle management.”

Elanco customers who are currently using Benchmark, a platform that converts data into information to help cattle feeders identify strengths and opportunities in their operation, will be able to fully integrate their information into the Cattler management platform for improved decision-making.

“We are looking forward to working with such an important partner. Elanco is a leader in this space, and this agreement asserts all the hard work that our team has done to see this partnership come to fruition,” says Ignacio Albornoz, co-founder and chief executive officer of Cattler. “This is a great milestone for both of our businesses.”

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